The betting industry is one of the fastest growing sectors in Kenya. Estimates show that there are over 40 betting companies in Kenya. If you combine that with other gambling activities such as lotto and online casinos, that number increases significantly. While some companies have been banned from operating in the countries, others have been allowed in the market just recently. This list of new betting companies in Kenya is made up of recently licensed companies that you can use to place your bets.
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A report by the Business Daily showed that the Kenyan gaming industry has grown from Ksh 2 billion to Ksh 200 billion over the last five years. Surprisingly, the majority of the firms received their operating licenses in the last year. That shows how large the industry is, with players like SportPesa and Betin enjoying a large share of the market.
Even after the government suspended the licenses of 27 betting companies on 11 July 2019, new firms have come up. Generally, betting in Kenya happens online, where people use their mobile devices to wager. That is one of the reasons why the new betting companies in Kenya are focusing their activities online. But what are some of these companies? Here is a look at five of them and their license numbers.
One of the new sports betting sites in Kenya is bet254. The site launched in August of 2019 and runs its operations under BCLB license number BK 0000090. As a new entrant in a seemingly crowded market, the bookmaker’s unique selling proposition is the minimum stake amount. One this site, the minimum stake amount is one shilling.
Also, the bookmaker offers bonuses for all multiple bets you place. You can get a 3% bonus for all bets with three selections. If your bet has 30 selections, you will get a win bonus of 254%. For jackpot lovers, the company has a weekly jackpot of Ksh 25,400,000, which you can place with Ksh 10. A punter must pick 17 winners, and they will receive a prize for picking 13 correct predictions.
The bookie’s website is bet254.com.
22bet is one of the new entrants in the Kenyan betting industry and runs its operations under BCLB license number BK 0000121. The company offers new users a 100% welcome bonus when they sign up. That bonus amount can increase up to Ksh 15,000. One of the unique aspects of the site is that it has many betting markets not provided by most of its competitors. Some of these include:
Shot in the Direction of the Goal
Posts and Crossbars
First to Happen
Furthermore, the bookmaker has competitive odds and allows wagering across multiple sports.
3. Palms Bet
Palms Bet is a relatively new bookmaker in the market that operates under BCLB license number 0000030. It is one of the few betting sites with bonuses. The bookie has a signup bonus of up to Ksh 100,000. Also, there are three deposit bonuses for new users. You will get a 50% bonus on your third deposit up to Ksh 20,000. You can play free money games on the site with a chance to win daily and weekly amounts that you can use to wager on any event.
Palms Bet is also a bookie that offers a multi-million jackpot. The jackpot size is Ksh 5,000,000, which is available daily. You must have at least Ksh 95 to wager on 12 games. Prizes are available for correctly predicting 10 and 11 matches. With Palm Bet, the minimum stake amount is Ksh 10, and the maximum payout is Ksh 5,000,000 on any given ticket.
BetLion offers both online and SMS betting. It is one of the new betting sites that allow punters to place their bets on various sports. The company has many promotional offers, including:
Welcome offer: You enjoy a free bet worth Ksh 20 upon registration
Refer a friend: You win a free bet of Ksh 100 anytime you refer a friend to sign up with the bookmaker
Loyalty bonus: You earn every time you wager on the site
Price boost: The site will boost your odds up to 30%
BetLion also offers the biggest jackpot in the country of Ksh 350,000,000. The Goliath Jackpot has 20 games, and each ticket costs Ksh 100. You will get a consolation prize if you win 16-19 games. Also, there is a Ksh 15,000,000 midweek jackpot which has 15 jackpot games and each ticket costs Ksh 50.
The bookie’s website is betlion.ke.
OdiBets has been in operations since October 2018. But it is only until the recent ban of betting firm licenses that many Kenyans started hearing of it. The bookmaker is one of the few betting sites with free bets for new users. When you sign up, you will receive a free bonus of up to Ksh 30. OdiBets offers sports betting from Soccer to Handball.
The company also has a multi-bet bonus for all customers. It is a bonus that applies to multi-bets of five soccer games and above. You can only qualify for the bonus if you wager a minimum stake of Ksh 50. You will get a 150% bonus if you have 32 soccer games in your selection.
The minimum stake amount on any sporting event is Ksh 1.00, and the maximum is Ksh 50,000. You can place a bet either via SMS or through their website at odibets.com. Unlike other sites, OdiBets sets the maximum amount of money you can win and withdraw on any given ticket. Also, it is the only bookmaker that does not have a jackpot.
It is worth remembering that there are many new betting companies licensed in Kenya. Most of them did not make this list because the government suspended their licenses. But the betting industry in Kenya is growing fast. That means many more bookmakers are likely to join in and have a share of the Ksh 200 billion industry. Before joining any new betting site, ensure it is operating under a BCLB license.
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