The 22-year-old final year marketing student at Kenyatta University from Machakos county Ms Idah Nguma was crowned the title winner for the 2014 edition of the beauty pageant held on Saturday at the KICC in Nairobi. Nguma’s win earned her an automatic ticket into the 64th edition of the Miss World 2014 set for December 14, in London.
“I am so happy to be crowned Miss World Kenya tonight. It was a nice surprise for me. I intend to use my title to raise awareness about breast and cervical cancer as well as pursuing other causes that will bring positive change to the society. I also look forward to representing Kenya at the global event in London the best way I can,” she added
Miss Kirinyaga, Wangechi Muchiri, was the first runners-up and Miss Bungoma, Lucy Amtallah, was the second runner-up. This years contest saw 24 counties being represented. The counties each had previously done their beauty pageants event and selected the best from their contestants to represent them at the KICC.
Ms Mungai, the franchise holder who also acted as a judge said: “The Miss World pageant has specific qualities it is searching for. With Idah, the judges were unanimous in their decision that she fits the criteria best.” Nguma pocketed Sh1 million courtesy of EABL and a brand new personal car from franchise holders Ashleys.
Miss Tharaka-Nithi, Bernice Mugambi, 23, was crowned the beauty with a purpose for her epilepsy activism. Her supporters carried placards and waved in unison as she catwalk in the arena.
Celebrity musician Nameless and his dancers produced exceptional performance in the event which kept people all awake and jovial throughout the period.
Reigning Miss World title holder Megan Young of the Philippines is expected to crown her successor at the event that will see 129 contestants from across the world compete for the coveted title. As Ms Idah Nguma will be up in stage to represent Kenya, Magazine Reel will follow-up on how the KU comrade will be moving the world crowd.